Football is one of the most popular games in America. The sport is a favorite of many and advertisers are not to be excluded. This sport attracts advertisers like garbage attracts flies. They are all showing commercials during commercial breaks, trying to get their piece of publicity. Once a year there is a big football game that attracts more than the usual number of people watching football: the Super Bowl.
The Super Bowl is shown on almost all sports channels and news about it constantly updated on news channels. Advertisers know that a lot of people watch the Super Bowl on TV, so the commercial breaks will be packed with advertisements. A lot of times the same commercial plays repeatedly over multiple breaks. The sponsors of the two Super Bowl teams and the sponsors for the Super Bowl itself are recognized before and after each commercial break. Sometimes ads will be shown on screens for viewers attending the game. Sometimes, based on the team that is winning, only certain ads will play. When that team is not in the lead other ads will play.
These ads cost the companies a lot of money, but they hope that by displaying all these ads they will have more customers and make a greater profit. These ads are meant to make you want to buy only their products. These products may not benefit you or may be more expensive than another brand that is just as effective. So when the Super Bowl comes around make sure that you are aware of the advertisers trying to convince you to buy their products.
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With the Denver Broncos playing, I will be watching the Super Bowl for the first time in many years (I’m primarily a college football fan). Your essay about Super Bowl ads is interesting–I know that I will be the target of hugely expensive marketing campaigns. I’d like to think I am immune to them…hmmm…
Let’s hope you are immune or you could end up buying a bunch of useless and expensive things.
There were a lot of good commercials this year.
I didn’t watch the Super Bowl this year, but there are usually some good commercials. The question really is whether the items that the advertisers are advertising are good.